Intento

Blog/Monthly Digest

July 2023: Real-world GenAI applications, event updates, AI news, and more

Jess Evans

Product Marketing Manager at Intento

Understand GenAI’s role in localization, get practical guidance for its implementation, and stay informed about our past and upcoming events 🎤

Today, the highlights are:

🌐 Real-world GenAI applications for enhanced localization programs

💡Getting started with GenAI in localization: Expert advice and practical tips

🚀 Oracle now available directly in Intento

🍽️ Intento & e2f dinner: A night of innovation and insight

💎 Intento: Proud Diamond sponsor for the Women in Localization 15th Anniversary Gala Party

🤖 Anthropic’s second-gen AI chatbot Claude 2 released

…and more!

Real-world GenAI applications for enhanced localization programs

We’ve sifted through our latest webinar, unearthing crucial perspectives from industry experts on GenAI’s role in localization.

💡 Intento CEO Konstantin Savenkov introduced “zooming out” as a strategic approach to new technology

🔍 Olga Hergül from Şişecam and Bodo Vahldieck from VMware discussed leveraging large language models for quality improvement and process streamlining

🚀 Hartmut von Berg from GoTo is integrating GPT into marketing localization

🌍 Tommaso Rossi from Expedia sees GPT’s potential in localizing content in over 20 languages

Find more on that in our blog ✨

Getting started with GenAI in localization: Expert advice and practical tips

In the second panel of our webinar, Beatriz Verdasco from Trendyol revealed how GenAI can transform e-commerce localization. Ray Flournoy, formerly with Etsy, shared strategies for enhancing AI-generated translations. Adam Ali from the Government of Canada and Peter Tatishchev from Disney+ tackled data privacy, security, and GPT model integration. Check out the full summary 👀

Oracle now available directly in Intento

You can now directly use the Oracle Cloud translation service in Intento, along with dozens of other translation services, without the need to sign a separate vendor contract.

Intento & e2f dinner: A night of innovation and insight

In early July, we hosted a dinner with e2f. It was great to see familiar faces, share summer plans and… delve into the exciting potential of GenAl. We discussed everything from real-time and culturally-aware translations to major AI challenges like biases, depersonalization, security concerns, and the build vs buy conundrum. What a night! ✨

Intento: Proud Diamond sponsor for the Women in Localization 15th Anniversary Gala Party

We’re privileged to back Women in Localization and its mission, a cause close to our hearts. This year, we’ve stepped up as the Diamond sponsor for their grand Gala Party! Get your ticket and join us on October 12th at The Glasshouse in San Jose. It’s a chance to celebrate 15 years of industry success and network with the leading minds and visionaries in the field 🎩

Anthropic’s second-gen AI chatbot Claude 2 released

Shifting to AI news — Anthropic has launched Claude 2, the successor to its initial commercial AI text-generating model, now in beta across the US and UK. This enhanced model demonstrates superior performance over Claude 1.3, showing improvements in areas like bar exam and coding tests. Trained on more up-to-date data and having a wider context window, Claude 2 can generate and analyze more text.

News on AI and MT developments

 

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Intento — your compass in a forest of Machine Translation